Independent AI advisory
Turn AI into useful changes to how your business runs. I help you choose where to start, put the right controls in place and take good ideas through to everyday use.
Book intro callWhen I can help
You might be deciding where to invest, trying to turn a promising pilot into a reliable process, or bringing some structure to AI use that has already started.
I work with leaders who need to connect the commercial case with the practical details: systems, information, people and responsibility.
Plenty of tools.
No agreed priorities.
Experiments underway.
Little change to daily work.
People using AI.
Unclear rules or ownership.
What we work on
Look at the work, the information it relies on and the cost of doing it today. Assess opportunities against commercial value, effort, risk and your team’s capacity.
A prioritised roadmap, a defined first use case and measures of success.
Agree which tools and uses are appropriate, what data can be used, who owns decisions and when a person needs to review the result. Make those expectations usable in daily work.
Practical guidance, clear ownership and a review process.
I design, build and test workflows and AI assistants with your team. Training, feedback and handover are part of delivery, with specialist support agreed where needed.
A tested solution, clear handover and a team ready to use it.
The scope follows the problem. Where a simpler process change or automation is the better answer, that is what I recommend.
Examples of work you can commission, shaped around your systems and priorities.
Policies and guidance are hard to find.
What you getAn assistant using approved documents, with source references, access checks and a route to a person.
Teams recreate the same briefs and documents.
What you getA drafting workflow using agreed templates and source material, with a human review step.
Information is copied between spreadsheets, inboxes and systems.
What you getAn automated reporting or approval workflow, with checks, exception handling and a named owner.
AI use is growing faster than the business’s guidance.
What you getApproved-use rules, clear ownership, practical training and a regular process for review.
How we work together
We agree the business problem, the outcome and who needs to be involved before defining the work. Scope, responsibilities and fees are clear upfront.
Review the work, systems and information behind a business priority. Leave with a prioritised shortlist, an assessment of value, effort and risk, and a recommended first project.
I design, build and test the agreed solution with your team, including the controls, training and handover it needs. Specialist support is agreed upfront where required.
Get senior guidance as needs change, with regular reviews of priorities, delivery, adoption and emerging risks.
Experience behind the advice
My background spans ecommerce, digital and commercial leadership at Kmart, Baby Bunting and Frontline Stores. I understand the targets, trade-offs and operational pressures that technology needs to serve.
That is why governance, team adoption and ownership are part of the work from the start. You work directly with me throughout the engagement.
More about JamesStart a conversation
Tell me what you want to improve, what you have tried and where you are stuck. We’ll work out whether I can help and what a useful first step looks like.
Booking Oct - Dec 2026Prefer email?
james.lewis@jamesmark.com.au